AGRITECHNICA Germany’s Premier Innovation Hub for Agricultural Machinery
What is Agritechnica?
AGRITECHNICA is the world’s leading trade fair for agricultural machinery, held biennially in Hanover, Germany. Organized by the German Agricultural Society (DLG), it brings together global decision‑makers, manufacturers, farmers, researchers, and investors to showcase the latest in agricultural technology. agritechnica.com+2DLG e.V.+2
2025 Edition Highlights
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Dates: 9–15 November 2025 in Hanover. agritechnica.com+2agritechnica.com+2
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Theme: “Touch Smart Efficiency” — focusing on networked systems, digital agriculture, AI, automation, and sustainability. agritechnica.com+2world-agritech.com+2
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Exhibitors & Scale: Around 2,800 exhibitors from 52 countries. DLG e.V.+1
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Innovation Areas:
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Digital Farm Center: A dedicated pavilion (presented by DLG’s FarmRobotix) that features robotics, drones, AI, automated systems, and precision farming demos. agritechnica.com+1
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7 Days – 7 Topics: Each day is tailored for different visitor types — Innovation & Press Day, AgriBusiness Days, Digital Farm Day, Young Professionals Day, etc. world-agritech.com+1
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Systems & Components: Parallel B2B marketplace for suppliers and the off‑highway sector. agritechnica.com
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Sustainability & Innovation Awards: The show features innovation awards recognizing cutting-edge machinery, system components, and visionary concepts. DLG e.V.
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Expert Program: More than 300 technical events, spotlights, and expert talks. DLG e.V.
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Smart Farming Showcase: Fraunhofer IOSB will present precision farming tech, quality scanners, and optical sorting systems. iosb.fraunhofer.de
Significance for the Global Ag Sector
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AGRITECHNICA acts as a global innovation hub, setting the pace for sustainable, digital, and automated farming. DLG e.V.
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It enables networking across the full value chain — from farm machinery manufacturers to system suppliers and tech startups. agritechtomorrow.com
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The event helps drive resource-efficient agriculture, aligning with global sustainability goals. agritechnica.com
Visitor Information
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Opening Hours: 9:00 – 18:00 daily. agritechnica.com
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Travel Tip: Use the P+R car park (Hermann-Fulle-Strasse) and free shuttle buses to the fairgrounds. agritechnica.com+1
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Visitor Volume: Previous editions attracted hundreds of thousands of participants from all over the world. agritechnica.com+1
Why This Matters for Entrepreneurs & Investors
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Ideal platform to launch and scale ag‑tech solutions (robotics, AI, automation).
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Great opportunity for partnerships between suppliers, startups, and large machinery manufacturers.
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Valuable for learning and assessing sustainable farming trends that will shape the future of agriculture.
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